A series of three idents shot in one very short day. The look was for a backlit sunny feel. Unfortunately, as so often happens, the sun had disappeared from this location by the time we came to shoot, so the shot is entirely lit to recreate a sunny feel. The “sun in the background is a 6Kw light hidden in the trees, with a 4kw, and a reflector, for the artists face. All shot in a central london location on uncoated primes on the Alexa.